Where your time actually goes in your business
Everything works, deadlines are met, and it still takes more effort than it should. There's a one-week exercise that shows why.
#Business
Blog
Articles on Business
This is the blog of Contágio, a creative agency in Aveiro. It is not here to announce agency news: it is here to answer, in writing and once and for all, the questions that reach us by phone most weeks. Is a new website worth it, or can we make do with what is there? What does a branding process actually include? Why do the ads spend money and bring in no enquiries?
Growing without the operation bursting at the seams
If doubling your volume means doubling your headcount, that's not growth — it's a bill you pay twice. What usually scales badly, and why.
#Business
In what order should you tidy up your company's technology?
The diagnosis is usually already made. What stalls everything is the order — and the wrong order is almost always the most tempting one.
#Business
Bespoke or Off-the-Shelf: Deciding Without Regret
Some businesses build too early; others struggle on for years with sticking plasters. The difference between the two comes down to what got written down before the decision.
#Business
Is the Technology You Bought Paying Off?
The system is installed, everyone uses it, and nobody can say whether things got better. Four simple measurements answer that — even if you never measured the before.
#Business
Joining systems up is not the same as tidying them up
Connecting two platforms that disagree with each other doesn't end the disagreement. It just makes it travel faster, and now with nobody watching.
#Business
Operational errors aren't down to people not paying attention
If the same mistake turns up every month with different people, it isn't carelessness. It's a spot where the system lets you get it wrong.
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Data rots on its own
Nobody starts out with bad data. It decays, at a rate you can actually measure — and a clean-up with no upkeep after it is money wasted twice over.
#Business
Still No Online Presence?
Anyone looking for a service starts by searching. If your business doesn't show up, the decision gets made without you — and three simple things change that.
#Business
The only limit is creativity.
Put our team to work, and catch the bug.