Branding and Rebranding: The Process, Step by Step
Creating a brand isn't choosing a logo. It's deciding who you're speaking to, with what name, what face and what voice — in that order.
#Brand
Blog
Creative Blog: brand, web and marketing, straight up
This is the blog of Contágio, a creative agency in Aveiro. It is not here to announce agency news: it is here to answer, in writing and once and for all, the questions that reach us by phone most weeks. Is a new website worth it, or can we make do with what is there? What does a branding process actually include? Why do the ads spend money and bring in no enquiries?
Your social ads aren't working. Now what?
When ads don't deliver a return, the problem is rarely the ads alone. Four places to look, in order.
#Marketing
Merchandise as a communication strategy: yes or no?
A well-chosen piece of merchandise sits on a desk for years. A poorly chosen one goes in the bin before you're out of the trade fair car park.
#Marketing
Why a professional email address matters
An address on your company's own domain costs little and solves three things at once: image, organisation and message delivery.
#Business
The Benefits of a CRM for Your Business
A CRM isn't a magic piece of software: it's the place where customer information stops living inside people's heads.
#Business
How to Build a Unique, Memorable Brand
The logo is a company's face, but it isn't the brand. The brand is the concept that gives it meaning — and that's where you start.
#Brand
The only limit is creativity.
Put our team to work, and catch the bug.